Media, Publishing & Entertainment
Redefining experiences for audiences, advertisers, and creators.
The media and publishing world is evolving faster than ever with new platforms, new consumption habits, and new demands for personalization. At XTS, we help companies stay ahead by building intelligent, scalable, and agile solutions that power creativity, monetization, and engagement. From cloud-enabled production workflows to AI-driven content personalization and campaign automation, we ensure your platforms deliver more than content: they deliver outcomes.
- Asset Management Platforms (MAM/DAM) | Organize and access high-value media assets with speed and precision.
We design scalable MAM/DAM solutions with smart tagging, AI-driven search, and secure collaboration.
- Collaborative Editing & Review Tools | Accelerate creative cycles without compromising quality.
Our platforms enable real-time editing and multi-user review with version control.
- Workflow Automation for Post-Production | Cut time and cost from editing pipelines.
XTS automates repetitive tasks, from rendering to quality checks, reducing human error.
- Cloud & Edge Solutions for High-Res Media | Scale production without infrastructure drag.
Hybrid architectures support heavy rendering and distribution in real time.
- Premiere Pro, Final Cut, DaVinci Resolve Integrations | Seamlessly connect with industry tools.
We build extensions and APIs that fit naturally into existing creative workflows.
- Customer Journey Orchestration Systems | Design campaigns that adapt to user behavior.
We unify multi-channel journeys with AI-driven decisioning for higher ROI.
- Real-Time Bidding & Media Buying Platforms | Optimize ad spend with intelligent automation.
Our platforms ensure faster bidding and smarter targeting across ad exchanges.
- AdOps Automation Tools | Eliminate manual overhead from campaign management.
XTS delivers automation frameworks for trafficking, pacing, and compliance.
- Campaign Analytics Dashboards | See what’s working—in real time.
Interactive dashboards integrate attribution, spend, and engagement KPIs.
- Data Lakes for Attribution & Performance Optimization | Consolidate and analyze ad data at scale.
AI-enabled lakes deliver insights that sharpen future media planning.
- Subscription & Paywall Integration | Unlock monetization with flexible access models.
We design subscription systems with tiered pricing, trial flows, and secure payments.
- Content Recommendation Engines | Personalize discovery for every reader.
AI models suggest relevant stories and formats to boost engagement.
- Editorial Workflow Tools | Streamline newsroom collaboration and publishing cycles.
From pitch to publish, we digitize workflows for faster turnaround.
- Custom & Headless CMS Development | Build CMS platforms that flex with your needs.
Our architectures support multi-format publishing, localization, and API-first delivery.
- Multi-Language, Multi-Format Tools | Reach diverse audiences with ease.
Tools for translation, adaptive design, and multi-device optimization.
- System & API Integrations | Connect editorial platforms to adtech, CRM, and analytics.
We unify your ecosystem for seamless operations.
- Frontend Experience Engineering | Craft interfaces that delight readers and boost time-on-site.
Our teams design responsive, high-performance digital experiences.
- Content-Centric Database Architecture | Ensure speed, reliability, and scale for high-volume publishing.
We optimize data flows to support both editorial and reader demands.
- Content Hubs | Centralize assets and insights for omni-channel campaigns.
We build hubs that manage, track, and distribute content at scale.
- Marketing Automation Integrations | Supercharge campaigns with HubSpot, Marketo, and Salesforce.
Our integrations ensure seamless flows from campaign planning to lead nurturing.
- API & System Integrations | Eliminate silos across your martech stack.
We connect CRMs, analytics, and CMS platforms into one agile ecosystem.
- E-Commerce Platforms, Web Apps, Analytics & Visualization | Deliver high-impact digital experiences.
From storefronts to analytics dashboards, we build solutions that perform and convert.
- Campaign Microsites & Web Development | Rapidly launch tailored, campaign-driven web assets.
Our teams deliver secure, mobile-first microsites at speed.
- Staff Augmentation for Dev, QA, and DevOps | Scale quickly without overhead.
XTS provides domain-aligned, vetted talent to support your delivery goals.
Scaling Media, Publishing & Entertainment with XTS:
Redefine engagement and monetization with XTS AIForge-powered platforms that keep you ahead of shifting audiences and advertiser expectations.
Smarter Media Production
Empower creators with XTS AIForge asset management, real‑time collaboration, and cloud‑ready workflows that cut costs while boosting creative speed and quality.
Precision AdTech
Maximize campaign ROI with XTS AIForge decisioning, real‑time bidding, and automated AdOps that target the right audiences while reducing manual overhead.
Personalized Publishing at Scale
Deliver tailored content journeys with subscription models, recommendation engines, and multilingual publishing powered by XTS AIForge to deepen reader engagement.
Agile Digital Agency Enablement
Give agencies the tech backbone they need with content hubs, marketing automation, and campaign microsites that drive measurable client outcomes.
Seamless Ecosystem Integration
Connect production, publishing, and adtech platforms into a unified ecosystem with API‑driven architectures for speed, reliability, and scale.
Client Speak
Our clients’ words reflect the trust we’ve earned — and the transformation we’ve delivered. Explore how our tech solutions have powered their growth, strengthened their platforms, and brought bold ideas to life.
