Turning Dashboards into Intelligent Conversations

Powering Narrative Analytics and Secure Decision Intelligence with Private LLMs and MCP-Compatible Design.

XTS BESPOKE SOLUTIONS | A Study in Context-Aware AI: MCP-Compatible Architecture, Private LLMs, and Narrative-Driven Intelligence Built on Enterprise Dashboards.

Client

A global marketing analytics firm specializing in B2B performance measurement, they help organizations gain clear visibility into what drives pipeline, conversions, and overall ABM success. Built on deep industry expertise, their platform enables sales and marketing teams to quickly identify what’s working, what isn’t, and where to focus for greater impact.

Industry​

MarTech / Enterprise SaaS

Challenge

The client already had a mature analytics platform with powerful visual dashboards. The real challenge was layering intelligence on top of it without replacing or disrupting existing workflows.

The new conversational AI system had to:

    • Integrate seamlessly with Snowflake, AWS, and BI dashboards already in place.
    • Understand marketing performance nuances like campaign overlap, attribution shifts, and cross-channel correlation.
    • Deliver real-time, narrative-based insights that evolve with every user question.

Building this required deep expertise in data context modeling, private LLM orchestration, and enterprise security areas where XTS AiForge and Agentic AI frameworks became the foundation.

Solution

XTS partnered as the client’s extended product and AI engineering team, layering conversational intelligence and narrative analytics onto an existing enterprise analytics platform without disrupting core data workflows. Leveraging the XTS AiForge framework, XTS designed and implemented an MCP-compatible architecture, enabled secure context retrieval from enterprise data sources, and integrated private LLM capabilities to generate explainable, role-aware insights directly within the platform experience.

Through a combination of platform enhancement, AI-LLM Integration, and agile execution, XTS accelerated the transition from static dashboards to conversational, narrative-driven decision intelligence. This approach reduced time-to-insight, preserved data sovereignty, and established a scalable foundation for continuous evolution of AI-driven analytics across the client’s roadmap.

Benefits

Snowflake

for centralized data warehousing.

Cortex

Cortex for private LLM execution.

AWS NoSQL

for rapid response caching.

Fivetran

for ingestion from diverse marketing systems.

LangChain

for structured context retrieval and query orchestration.

Success Stories

Client Speak

Our clients’ words reflect the trust we’ve earned — and the transformation we’ve delivered. Explore how our tech solutions have powered their growth, strengthened their platforms, and brought bold ideas to life.